Our founder, Dan Kloeffler, realized the power of effective communications when he interviewed world-renowned performer, Dolly Parton while at ABC News.

Throughout her career, Dolly bypassed arguments and splits on social and cultural flashpoints and continued to inspire the world by remaining focused on the story she wanted to tell.

By all definitions, she is an amazingly powerful storyteller able to connect with any audience through a confident, truthful, authentic style that continues to inspire The Salt Standard Approach.